Privacy Policy

Elite Group Enterprises Pty Ltd (ABN 92 653 857 311), trading as Elite Walls & Fencing ("we", "us", "our"), is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and disclose personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

By using our website, submitting a quote request, or contacting us, you consent to the practices described in this policy.

1. Information We Collect

We collect personal information that you voluntarily provide to us, including:

• Name, email address, phone number, and postal/site address
• Project details (e.g. wall type, dimensions, site access, slope)
• Photos or files you upload through our quote or contact forms
• Any other information you choose to provide in messages or enquiries

We also automatically collect technical and analytics data when you visit our website, including:

• IP address, browser type, device type, and operating system
• Pages visited, time spent, and referral source
• Cookies and similar tracking technologies (see Section 5)

2. How We Use Your Information

We use the information we collect to:

• Respond to quote requests, enquiries, and customer service questions
• Prepare and deliver quotes, invoices, and project documentation
• Schedule site visits, deliveries, and installations
• Communicate updates about your project
• Improve our website, services, and customer experience
• Comply with legal, regulatory, and tax obligations
• Measure and improve the performance of our advertising

3. How We Share Your Information

We do not sell your personal information. We may share limited information with trusted third-party service providers who help us run our business, including:

• Email delivery (Resend): form submissions are sent to our team via Resend.
• CRM (Zoho Bigin): contact and project details are stored in our CRM to manage leads and customer relationships.
• Workflow automation (Zapier): we use Zapier to route form submissions between systems.
• Google Analytics & Google Ads: we use Google services to understand site usage and measure ad performance.
• Hosting (Hostinger): our website and form backend run on Hostinger infrastructure.
• Subcontractors and suppliers: where necessary to deliver your project (e.g. site surveyors, materials suppliers, contracted installers).
• Regulators and authorities: where required by law, court order, or compliance with QBCC, the ATO, or other government bodies.

Some of these providers may store data outside Australia. We take reasonable steps to ensure they handle your information consistently with the Australian Privacy Principles.

4. Data Storage and Security

We take reasonable steps to protect your personal information from unauthorised access, loss, misuse, or disclosure. This includes secure password protection, restricted access to customer data, and use of HTTPS encryption across our website and forms.

No method of internet transmission or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

5. Cookies and Tracking

We use cookies and similar technologies (including Google Analytics 4 and the Google Tag) to understand how visitors use our website and to measure the effectiveness of our advertising on Google Ads. These services may use cookies to collect information about your activity on our site and across other sites.

You can disable cookies in your browser settings or opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.

6. Your Rights

Under the Australian Privacy Principles, you have the right to:

• Request access to the personal information we hold about you
• Request that we correct or update inaccurate information
• Request that we delete your information (subject to legal retention obligations)
• Withdraw consent for marketing communications at any time
• Lodge a complaint with the Office of the Australian Information Commissioner (OAIC)

To make a request, contact us using the details in Section 8. We will respond within 30 days.

7. Data Retention

We retain personal information only as long as necessary for the purposes outlined in this policy, or as required by law. Customer and project records are typically retained for seven (7) years in accordance with Australian tax and business record-keeping requirements. Quote enquiries that do not proceed to a project are reviewed periodically and removed when no longer required.

8. Contact Us

If you have questions about this Privacy Policy, want to access or correct your information, or wish to make a complaint, contact us at:

9. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with a revised “Last updated” date. We encourage you to review this page periodically.